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HEY B2B SAAS + TECH AGENCY FOUNDER,
Let's get you out of sales for good.
When your tech sells itself, you can stop saving your sales team and get back to focusing on growth.
Your sales team sells without you
Your tech sells itself
You get to work on the business
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When your message isn't clear, everything stalls.
Deals stall. Growth slows. You’re pulled back into sales calls when you should be focused on strategy.
Your marketing spend isn’t paying off, your competitors are gaining ground, and your brand still isn’t positioned to win. The result?
Frustration, wasted effort, opportunities slipping away. All because your story isn’t consistent, clear, or compelling.
"Prospects don't get it."
"Sales doesn't get it."
"Marketing doesn't get it."
"I have to step in."
When your story is clear, your product sells itself.
Get clear
Imagine a sales team that delivers your message with the same clarity and conviction you do—without you jumping in to save the deal.
Get aligned
With a unified story woven through your company, website, sales process, and marketing, prospects instantly “get it.” They see your value, trust your brand, and move forward with confidence.
Get results
Your marketing starts generating leads that convert. Your sales team closes without rescue calls. And your brand positions you to win against any competitor.
You get your time back. Your growth accelerates. And your business finally runs the way you always envisioned—selling itself.
Go from confusion to connection in 90 days
with these 3 simple steps.
Attract
PROSPECTS GET IT
First, we nail the story and pitch that
position your prospect as the hero and your tech to sell itself.
Align
SALES GETS IT
Next, we align your website, marketing, and sales conversations so every interaction communicates the same powerful story.
Accelerate
TECH SELLS ITSELF
Now that your team has the tools and confidence to sell without you, you can go
back to focusing on growth.
My clients love the growth that comes from getting clear.
From multimillion-dollar B2B software and product development firms to enterprise SaaS companies to funded tech startups and many others, I love serving my clients.
“Kelly helped us to clarify a brand-new and very technical product that no one has ever heard of, which helped us to generate more effective marketing, sales, and investment collateral. She made my life much easier, she was fast and professional, and she made it fun!”
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Let’s build something that will last but also grow with your business.
Design
Over two 90-minute strategy sessions, we’ll design your unique story pitch and framework. Then we'll wireframe your website.
Develop
We'll build a custom website (if you need it) and craft foundational sales and marketing assets designed to deliver conversions.
Deploy
We'll help you transition to executing on your own or continuing our partnership with fractional CMO or strategic advisory services.
Take the brilliance out of your head and turn it into a story-driven strategy to grow sales.
Oh hey, I like making the complex simple.
And turning it into a story that makes your company more money.
Simply put, I think if you have a great product or service that helps other businesses grow, you should be able to get a return on your marketing investment in the form of more clients.
I understand how it feels to spend years building your tech, developing your dream team, and delivering value to your clients, only to bet the business on spooky dude with the full-service agency.
Kelly Sjol
Here’s what my clients have to say.
"We were struggling
with consistency and positioning across various products … which made it difficult for our target audience to understand our value proposition clearly. Since working with Kelly … our brand messaging is now consistent and compelling, which has significantly enhanced our audience's understanding of our products. We've received positive feedback from customers who find our new content more engaging and clear. Additionally, our overall marketing performance has improved, with increased engagement rates and a stronger brand presence in our market."
"I understand the importance of a compelling brand story.
As a founder and investor, I’ve been on both sides of a bunch of pitches. When it came time to get serious about [Company], I wanted an outside expert to help us develop our investor pitch and value proposition. Kelly helped me and [my cofounder] workshop our technical, product-focused message to a clear, investor-focused message that we were able to immediately apply to our vision in the pitch deck."
"We needed to simplify our messaging and develop a targeted marketing strategy to effectively reach our ideal customers"
“Our solution offers a comprehensive suite of data management capabilities. … We needed to simplify our messaging and develop a targeted marketing strategy to effectively reach our ideal customers. Kelly's combination of strategic thinking and clear communication made her the perfect fit to tackle this challenge. Since working with Kelly, we've seen a positive shift. … We're now attracting more qualified leads. This suggests Kelly's messaging is effectively reaching the right audience and helping them understand how our platform can benefit them.”
Want to know what’s working and what isn’t in your marketing?
Get your personalized marketing-to-revenue action plan in 10 minutes or less.
